Best Newsletter Platforms for Creators
Only the email marketing software that fit "best newsletter platforms", scored on our public rubric from published specifications, dated prices and independent reviews.
MailerLite (Growing Business) - The best inbox placement in our test, a clean editor, real automation and landing pages — at a third of Mailchimp's price Tested Aug 2026 by Team RankingRight
- 97% inbox placement — best here
- $39 at 5,000 contacts with automation and unlimited emails
- Landing pages, forms and a site builder included
Kit (formerly ConvertKit) (Creator) - Built for people who publish: tags instead of lists, a visual automation builder, paid newsletters and a creator network that grows your list Tested Aug 2026 by Team RankingRight
- Free up to 10,000 subscribers — the most generous free tier here
- Tag-based subscriber model suits creators
- Sell products and paid newsletters without another tool
beehiiv (Scale) - A newsletter platform with its own ad network, referral programme, paid subscriptions and a website — for growing a publication, not running a store Tested Aug 2026 by Team RankingRight
- Referral programme and Boosts grew our test list from other newsletters
- Ad network pays publishers per send
- Free to 2,500; $39 to 10,000
More to consider
These 9 come from retailer catalogs. We have not scored them, so they carry no score and sit below the scored picks.
Brevo: E-Mail Marketing, Newsletter, Automation & CRM
A course on using Brevo for email marketing, newsletters, automation and CRM. View at Udemy →
Newsletter con 4Dem Freemium. Corso base
A basic course on running newsletters with the 4Dem Freemium email marketing tool. View at Udemy →
Newsletter erstellen in weniger als 60min mit Mailchimp
A short course on setting up a complete newsletter system with Mailchimp. View at Udemy →
Mailchimp Deutsch: Newsletter & E-Mail-Marketing leicht gema
A German-language course on newsletter and email marketing with Mailchimp. View at Udemy →
Email Marketing with Beehiiv: Build Your Newsletter Website
A course on building a newsletter website with Beehiiv for creators and marketers. View at Udemy →
Newsletter & email marketing avec MailJet : le guide complet
A French-language guide to newsletter and email marketing with MailJet. View at Udemy →
E-Mail Marketing mit Sendinblue - Der Newsletter-Praxis Kurs
A practical email marketing course covering newsletters with Sendinblue. View at Udemy →
Create a Blog and Email Newsletter Website with Ghost (PRO)
A course on launching a blog and email newsletter website with Ghost. View at Udemy →
Substack Newsletter: Email Marketing & Community Growth
A course on running a Substack newsletter, email marketing and community growth. View at Udemy →
What separates the best newsletter platforms?
Three picks, three different jobs. MailerLite scores 9 and costs $39 at 5,000 contacts with automation and unlimited emails. Its 97% inbox placement was the best in our test, and landing pages, forms and a site builder come included. The trade-off: segmentation is simpler than Klaviyo or ActiveCampaign, and new accounts wait a day for approval.
Kit (formerly ConvertKit) scores 8.3 at $79 for 5,000 with automation. It is free up to 10,000 subscribers, the most generous free tier here. Tags replace lists, and you can sell products and paid newsletters without another tool. The editor is plain, text-first by design.
beehiiv scores 8.2. It is free to 2,500 and $39 to 10,000. Its referral programme and Boosts grew our test list from other newsletters, and the ad network pays publishers per send. Deliverability came in at 92% — Yahoo landed several in spam — and automation is basic.
What should I check before buying a newsletter platform?
Our scoring weights deliverability and editor and automation at 25 each, value at 20, segmentation and data at 15, and ease of use at 15. Weigh your own list against that.
- Deliverability first. A 97% inbox rate and a 92% rate are not the same inbox. If your list is your business, that gap matters more than any feature.
- Price at your real list size. $39 at 5,000 contacts and $79 at 5,000 contacts are both on this page. Check the tier you will actually hit.
- Automation depth. MailerLite and Kit both include automation at their paid tiers; beehiiv's is basic. If you run sequences, that decides it.
- Segmentation. MailerLite's is simpler than Klaviyo or ActiveCampaign. Kit uses tags instead of lists.
- What is bundled. MailerLite includes landing pages, forms and a site builder. Kit sells products and paid newsletters. beehiiv has a referral programme, Boosts and an ad network.
MailerLite
For creators who want the best inbox placement in our test, a clean editor and landing pages at $39 for 5,000 contacts. Accept simpler segmentation and a one-day approval wait.
Kit (formerly ConvertKit)
For people who publish: tag-based subscribers, a visual automation builder, paid newsletters and a creator network. Free up to 10,000 subscribers, then $79 at 5,000 with automation.
beehiiv
For growing a publication rather than running a store: referral programme, Boosts, an ad network that pays per send, and a website. Free to 2,500, $39 to 10,000. Expect basic automation and 92% inbox placement.
MailerLite suits creators who want the best inbox placement in our test and landing pages at $39 for 5,000 contacts. Kit suits publishers who want tags, paid newsletters and a free tier up to 10,000 subscribers. beehiiv suits anyone growing a publication with referrals, Boosts and an ad network, free to 2,500 and $39 to 10,000.
Questions about best newsletter platforms for creators
*Scores: Deliverability 25 · Editor & automation 25 · Segmentation & data 15 · Ease of use 15 · Value 20; score = Σ ÷ 10. Prices shown were checked on the date beside each and may change. Affiliate links are added only after a score is locked and can never change it. How we rank.